It’s Time to Get Back to The Basics

More qualified traffic to your store or website.  Higher volume of better quality leads.  And of course, higher sales with a lower cost of acquisition.  Pretty much sums up what every marketer on the planet wants. In the constant race for customers, most automotive marketers seem quick to jump on the newest band wagon hoping […]

What do all those buzzwords mean?

Every industry has its own jargon.  Phrases and words unique to them.   In this video, I’d like to share a few buzzwords you’ll hear from ad, marketing & media people. Prefer to read?  Just scroll past the video. Every industry has its own jargon.  Phrases and words unique to them.   In this video, […]

Why You Must Own Your Digital & Social Media Accounts

Making sure you own your social media pages and digital ad platforms. Got a quick marketing tip for you today.   This won’t apply to everyone.  But if you are guilty of this – I hope to set you straight.     What we’re talking about today is the danger of NOT owning your digital […]

How To Make Your Ad Campaign Memorable

Need some ideas on how to make your ad program more memorable?  This video should help. Prefer to read? Just scroll past the video. How to make your Make Your Advertising Memorable So  –  what makes an ad or marketing campaign more memorable than others?   The answer is pretty simple  –  It’s all about the […]